A business that wants to use Logo products cannot buy the license directly from Logo. Logo sells its Tiger and GO product lines exclusively through its authorized dealer and partner network; there is no direct sale from the manufacturer. So the question "why do I need a dealer, why can't I just buy from the manufacturer directly?" actually starts from a false premise — that channel is already the only route to purchase. The real question is what a dealer adds to a business beyond the license sale itself.
What does a dealer do beyond selling the license?
A Logo dealer's job doesn't start with handing over a license key, and it doesn't end there either. In a properly run dealer relationship, the following also fall under the dealer's responsibility:
- Needs analysis: determining which module and which license package fits the business's actual processes.
- Installation: preparing the server or cloud environment and activating the license.
- Parameterization: configuring business-specific settings — chart of accounts, customer/vendor card structures, inventory and warehouse definitions, e-Transformation scenarios.
- Data migration: cleanly carrying over account, inventory, and balance history from the previous system.
- User training: making sure teams can actually use the new screens and workflows correctly.
- Version updates: rolling out new releases from Logo on time and without disruption.
- Regulatory compliance: reflecting legal changes — VAT rate changes, e-Invoice/e-Ledger format updates, payroll parameters — into the system.
- Support: handling day-to-day errors, integration issues, and new requirements as they come up.
The difference between a dealer and a solution partner
Logo's partner network has two distinct authorization categories, and they are frequently confused with one another. The Authorized Logo Dealer status grants a company the right to sell Logo licenses and provide installation and support services. The Logo Solution Partner status goes a step further: it also grants a development license. With this license, a company can build its own software products that integrate with Logo's data structures and interfaces — a warehouse management system, a business intelligence reporting layer, or an AI-powered assistant, for example.
Not every Logo dealer holds this development authorization; many only sell licenses and provide standard installation and support. This distinction has a practical consequence: when a business later needs a custom report, integration, or automation that goes beyond the standard ERP screens, a dealer with solution partner status can build it with its own development capacity, while a dealer with only reseller authorization either cannot meet that need or has to route it to a third-party vendor.
iyibir Yazılım is a concrete example of this distinction: iyibir holds both Authorized Logo Dealer and Logo Solution Partner status, and under the development license that comes with the solution partnership, it builds its own products that integrate with Logo. Beyond that specific example, the point worth taking away is this: when talking to a Logo dealer, the answer to "are you only a reseller, or a developer too?" determines from the outset how much flexibility the business will have down the line.
What separates a good dealer from a bad one
License prices tend to sit close together across dealers; the real difference lies in the quality of service the dealer brings to the business's processes. The following give concrete signals when evaluating a dealer:
- Clarity of the support channel: is it defined upfront who to reach, through which channel (phone, ticketing system, on-site visit), and within what timeframe, when an issue comes up?
- Version and regulatory tracking: has the dealer turned legal changes (VAT rates, e-Transformation formats, payroll parameters) into a routine process, or are they left until the last minute?
- Process knowledge: does the dealer understand not just the screens but the business's actual sector-specific workflow (manufacturing, wholesale, retail, etc.)?
- Sector experience: have they previously run implementations at a similar scale and in a similar sector?
- Development capability: when a need arises that the standard screens can't cover, can they build it in-house, or do they route every such case to a third party?
Choosing a dealer is a more lasting decision than choosing a license
When a business buys a Logo Tiger or Logo GO license, that license typically stays unchanged for many years. The relationship with the dealer, however, gets tested over time independently of the license: if support quality drops, communication slows down, or a development need goes unmet, the business realizes it's the dealer that needs to change, not the license. That's why choosing a dealer should be evaluated not just on the initial setup cost, but on the long-term support relationship it implies.
Switching dealers while keeping an existing Logo license is technically possible and is its own separate topic. What's worth underlining here is simply this: choosing a dealer is not as permanent as choosing a license — it's a decision that can be revisited when it needs to be.